HKTB x FriendsWithYou
By scanning QR codes with mobile phones at six landmark locations: The WKCD Arts Park, the Xiqu Centre, the Yau Ma Tei Tin Hau Temple, the Yau Ma Tei Fruit Market, Temple Street Night Market, and the Avenue of Stars in Tsim Sha Tsui, the FriendsWithYou characters appear virtually to introduce visitors arts and cultural highlight of West Kowloon on an in-depth tour, and selfies with visitors.
Client
Hong Kong Tourism Board
Role
Programming